‘Incredible’: Asda launches brand new refill store with more planned – ‘great move’

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Asda customers will be able to access an extensive range of branded and own-branded products sold loosely in a bid to help the supermarket reduce its plastic usage. Its first refill store was launched in Leeds last year and has been a success ever since.

The supermarket has partnered with a huge range of popular household brands such as Kellogg’s, Napolina, Yorkshire Tea and Unilever.

Customers will be able to choose from 60 products sold loosely within specific aisles of Glasgow’s Toryglen store.

Shoppers who visit refill stores are able to buy food such as pasta, rice, tea, coffee and cereals.

Branded cereals such as Kellogg’s Coco Pops, Rice Krispies Multigrain, Cornflakes, Frosties, Granola, Special K and Crunchy Nut Cornflakes will all be available in store.

Reusable containers can be purchased in store and used or customers can bring their own containers from home.

All unpackaged products will be the same price or cheaper than their packaged equivalents.

This is thanks to the supermarket’s ‘Greener at Asda Price’ commitment.

Branded products such as Alberto Balsam shampoo, Radon shower gel, Simple hand soap and Persil laundry can also be purchased in pre-filled containers.

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Customers get a £2 voucher for each shower, hair and soap bottle returned and £3 for laundry, while Unilever clean and reuse each bottle.

A P&G feature bay will also have refillable Aussie, Pantene, Head & Shoulders as well as Herbal Essences shampoo in the Scotland refill store.

Susan Thomas, Director of Commercial Sustainability at Asda, said: “We have chosen Scotland as the location for our second refill store because it is an important market for Asda and a place where we regularly receive constructive feedback from our customers.

“This feedback is very important to us as we refine our refill offering in stores and work towards a goal of making refill and reuse part of every shopping trip.

“With COP26 coming to Glasgow, there has certainly been an increase in interest in environmental issues across the country, so to see refill land in the host city and wish such engaged customers is a really important moment for us.”

Taking to social media to share their thoughts on the new store, customers were delighted with the move.

One customer, who went by the name Kay on Twitter, said: “This is incredible, I will definitely be trying this out.”

Another user, Anne, wrote: “Not sure why the main photo circulating is of a woman filling a plastic bag, I hope it is reusable, great move though.”

The new Scotland refill store is part of Asda’s strategy to remove three billion pieces of single use plastic from its business by 2025.

Asda is also proposing to roll its refill stores out to Milton Keynes and York by the end of the year.

Supermarkets are doing everything they can to help reduce single-use plastic.

Morrisons recently announced that it would be the first retailer to remove plastic bags from all of its banks sold in store.

Instead, the supermarket has created a stronger paper band which is made from FSC certified paper.

Elio Biondo, Banana Buyer from Morrisons, said: “Bananas have their own packaging – their skins. 

“They also grow in bunches which generally means they don’t need bagging together. 

“So a simple sturdy paper band is the ideal alternative. In trials the quality of the bananas has remained the same, so this switch out of plastic is a no-brainer.”

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