Fujifilm launch Instax mini 40 camera – ideal for taking retro summer polaroids

We didn't get to make all of the memories as we would've liked to last year, but with restrictions set to loosen as warmer weather approaches, it seems we can certainly start to make up for lost time now.

Whether you're a seasoned selfie-taker or you're a complete novice with a camera, an exciting new launch from Fujifilm is just what you need to capture all of those post-covid moments and treasure them forever.

Fujifilm have announced the launch of its new Instax Mini 40 instant camera, which is the latest addition to the instax line-up. The analog instant camera features a classic design and key features such as automatic exposure and a selfie mode.

The newest edition retails for £89.99 and has been launched alongside a new “Contact Sheet” instant mini film as a homage to classic film photography and is available at £8.99 for a pack of 10.

Toshi lida, President, FUJIFILM Europe, said: "Designed to be easily portable, instax mini 40 is finished with a high-quality texture that comfortably fits in one hand. The lustrous black camera body is accented with silver touches, resulting in a sophisticated, timeless look, synonymous with Fujifilm’s iconic approach to camera design.”

Among some of the top features is the automatic exposure feature, which allows even first-time instax users to take photos that are automatically exposed properly, regardless of interior or exterior conditions. Producing high-quality photo prints every time.

Users can also activate the Selfie Mode, perfect for taking selfies and close-up shots by simply pulling out the front-edge of the lens after powering the camera on. So you'll never have to faff around taking the perfect selfie again.

We've listed all of the retailers currently stocking the new Instax Mini 40 below for your convenience.

Where to buy the Instax Mini 40

  • FUJIFILM House of Photography – £89.99
  • Amazon – £89.99
  • Argos – £89.99
  • Skinny Dip – £89.99
  • Urban Outfitters (coming soon) – £89.99

Now you've found the perfect accent to easily take all of your images for summer, why not update your wardrobe now for all of those upcoming nuptials and garden parties? Nasty Gal have released a range of occasion wear that's perfect for any event this spring.

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