Big Ten Strikes New Rights Pacts With CBS, NBC, Fox; Drops ESPN

Games featuring top college sports draws like Ohio State and Penn State, and, in 2024, YSC and U.C.L.A. will appear on properties owned by Fox, NBCU and Paramount Global under a new and lucrative deal struck with the Big Ten conference, underscoring the continuing importance of live sports to the economics of live TV.

The new seven-year deal calls for the three media companies to pay the college conference in excess of $1 billion a year, accords to reports.


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