You might wonder what kind of list would include “America’s Got Talent” host Tyra Banks, MSNBC’s Chris Hayes and “Jersey Shore Family Vacation” Mike “The Situation” Sorrentino.
The answer? Nielsen’s ranking of top primetime TV talent, at least as measured by social-media activity surrounding them.
The list, appearing first on USA TODAY, tracked TV stars based on engagement (comments, shares, likes and retweets) on Facebook, Instagram and Twitter, within three hours of their shows, from Sept. 1 to Nov. 30. Mixed in with the TV personalities, were celebrities such as Cardi B and Will Smith, who made the list thanks to appearances on awards shows.
Separate rankings for genres of programming across the day reveal that, among comedy, drama, reality and news programming, CNN’s Jake Tapper (1.53 million) was the top non-primetime personality, nestled between primetime news stars Hayes and Fox News’ Sean Hannity. (Nielsen did not measure late-night or other talk-show hosts.)
Primetime, all genres
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