Student debt is a massive issue in the United States—but is the prospect of future loans enough to name your child after a fast-food company? KFC is betting on it. They launched a stunt for expecting parents who are willing to name their kid after Colonel Sanders.
KFC promised to donate $11,000 worth of college tuition to the first baby named Harland born on September 9, 2018. September 9 is Colonel Harland Sanders’ birthday, and the donation amount is a nod to the company’s 11 herbs and spices.
And on October 30, KFC announced the winner: Little Harland Rose, who will have a chunk of change in a college fund waiting for her in a few years.
I’m as pleased as pumpkin punch to announce the winner of our Baby Harland Naming Contest and the Harland who will be ushering in an all-new generation of Harlands, little Harland Rose. pic.twitter.com/wI2SNshsZ6
When Harland Rose was born, she weighed 8 pounds, 1 ounce, and measured 21 inches long. Her parents will be calling her Harley, the Louisville Courier-Journal reports, so it won’t be too exact of a match. Though she has a built-in Halloween costume idea ready for the rest of her life.
It’s a great name for your baby. Just say it out loud. Harland. Plus, your greatly named kid could get $11,000 for college.
Of course the decision to name a kid after Colonel Sanders has its downsides. Most of all, your child will have to explain for the rest of their life that they were named after a corporation’s publicity stunt. And what if you’re the second baby named Harland born that day? You’re stuck with the same story, but without the college scholarship.
But KFC explains that hey, at least they’ll be named after someone successful. “Ever the entrepreneur, Colonel Sanders bounced back from a series of failed jobs and business ventures to found Kentucky Fried Chicken in his 60s,” a KFC spokesperson told The Atlantic. “We couldn’t think of a better way to honor him than to help support Baby Harland’s future successes with a college donation.”
Meanwhile, as college tuitions keep going up without an end in sight, the winning baby will at least have a few credits covered by the time they enroll. And plus, they can always go by their middle name if they’re too embarrassed.
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