ANSWR keratin haircare is offering shoppers 20% off with this discount code

OWOW keratin haircare line has re-branded to ANSWR.

To celebrate the popular haircare company is offering shoppers an impressive 20% off products, which is music to our ears.

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  • Shop ANSWR haircare here – save 20% with code THESUN20

The hit home salon brand relaunched as ANSWR back in April this year, adding to its bestselling keratin range by incorporating other beauty focused items.

To allow customers the chance to trial new products, the label is offering Sun readers an exclusive 20% off.

To claim all you have to do is enter: THESUN20 discount code at checkout online at

The popular At-Home Keratin Treatment retails for £39.90, while the total kit fetches £54.95.

Shoppers can also buy the ANSWR shampoo and conditioner for £33, as well as fly away serum for £15.90 for a sleek do.


Shocking hair transformations prove Owow treatment is a must for frizzy hair

Save 40% off cult favourite at-home keratin hair treatment from Owow

After taking on board customer feedback, the transformed brand now delivers beauty solutions for a range of everyday concerns.

The move comes almost two years after it first launched as Owow in 2019.

The original Owow at-home keratin treatment took shoppers by storm, but with the makeover, the formula has been modified so it is even better for your locks.

The formula contains 100% vegan-sourced keratin, which has been combined with amino acids and natural ingredients to nourish and smooth your hair.

ANSWR also uses its exclusive VeratinTech technology, which utilises keratin amino acids from wheat and soy to help achieve silky soft and shiny hair, while also preventing any damage for up to three months.

Speaking about the shake-up, founder Georgiana Grudinschi said: "After two years on the market, hundreds of thousands of happy customers, and a lot of feedback later I understood that there is more to it than just a simple wow experience. That’s when I decided to redefine the entire brand.

"I realised we are all in constant search of beauty solutions that will make us feel better. We tend to seek professional help but why should someone else tell you what to do when only you know what you need. You should be your own expert, you are the answer. Through that realisation, Owow was reborn as ANSWR.

“I want to celebrate hassle-free beauty solutions that enable everyone to take control over their beauty routines and express themselves freely.”

Shop the full ANSWR hair range online here.

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