2020 was a busy year for Crocs, witnessing the immense benefits of a collaborative business model – so continuing this strategy into the new year was a no brainer.
Crocs kick off 2021 debuting a new limited-edition collaboration with the masked French EDM artist and producer, Vladimir Cauchemar. As a self-professed sneaker aficionado, Cauchemar adds his personal twist to the polarizing silhouette.
It launches in a jet-black upper contrasted with the classic Crocs logo embossed into its white outsole. The double strap features a woven fabric with the artist’s logo across the top with a buckle clip and hanging plastic carabiner. The traditional back strap gets revamped with a red elastic pull toggle to tighten around the ankle. The Vladimir Cauchemar x Crocs come with 6 complementary metallic Jibbitz charms including his signature skull mask, red tattoo hearts and his stylized name, ВЛАДИМИР КОШМAР.
To celebrate the launch of this debut partnership, Vladimir Cauchemar will host a live DJ set streamed onto the Crocs Europe Instagram page commencing at 4.40PM CET/3.30PM GMT/22.30 EST on January 28.
Take a sneak peek at the campaign in the above gallery. The Vladimir Cauchemar x Crocs will release in limited numbers via the Crocs webstore and selected stockists on January 28.
In more comfy footwear news, check out the new NEEDLES’ Papillon PVC Mule.
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