Taylor Swift‘s Folklore reclaimed the top spot on Billboard‘s all-genre 200 chart, earning its eighth non-consecutive week atop the list.
Folklore earned 77,000 equivalent album units in the U.S. in the week ending October 22, up 170 percent, according to Nielsen Music/MRC Data.
The sharp increase in the album’s sale was largely due to a limited time offer of Swift-autographed CDs of Folklore.
Of Folklore‘s units earned in the newest tracking week, album sales comprise 57,000, up 709%; SEA units comprise 20,000, down 7%; and TEA units total 500, up 2%.
Folklore also became the first album to sell a million copies in the U.S. in 2020, becoming Swift’s ninth album to sell at least 1 million copies in the U.S.
(Photo: Beth Garrabrant)
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